Paid Ads/PPC
What are Paid Ads/PPC?
In the digital marketing landscape, paid advertising or pay-per-click (PPC) advertising is a powerful tool for driving targeted traffic to your website. For small and medium-sized enterprises (SMEs), PPC offers an efficient way to reach potential customers and generate leads quickly. At Big Mouth, we specialise in creating and managing effective PPC campaigns that deliver measurable results, helping your business grow and succeed online.
Immediate Results and Fast ROI
PPC advertising provides companies with immediate visibility and fast results.
Unlike SEO strategies that can take months to show results, PPC campaigns can start driving traffic and generating leads almost instantly after the ads go live.
PPC allows for precise targeting options that enable companies to reach their ideal customers.
You can tailor your ads to specific demographics, locations, and even times of day, ensuring that your marketing budget is spent efficiently.
Highly Targeted Advertising
Measurable and Controllable
One of the significant advantages of PPC advertising is the ability to measure and control every aspect of your campaigns.
PPC platforms provide detailed analytics and reporting, allowing you to track performance and make data-driven decisions.
Our Aproach
Our process is designed to ensure your PPC campaigns are successful from start to finish:
Initial Consultation: We begin with a thorough consultation to understand your business, goals, and target audience.
Strategy Development: Our team develops a customized PPC strategy tailored to your business needs.
Implementation and Monitoring: We set up and launch your campaigns, continuously monitoring performance and making necessary adjustments.
Reporting and Optimization: We provide detailed reports and use the data to optimize your campaigns for better results.
Since partnering with Big Mouth, our PPC campaigns have significantly improved. We’ve seen a 40% increase in conversions and a 30% reduction in cost per click.
- Mark Anderson, CEO - UEL
Quality, not quantity
We have made quality our habit. It’s not something that we just strive for – we live by this principle every day.
To the right is brief monthly analytics report from one of our clients. After reevaluating target audiences and keyword strategy we managed to lower the number of clicks while increasing conversions.
Frequently asked questions
What platforms do you manage PPC campaigns on?
We manage PPC campaigns across major platforms, including Google Ads, Bing Ads, Facebook, Instagram, LinkedIn, and Twitter. Each platform is chosen based on your target audience and campaign goals to maximize reach and effectiveness.
Can you help with ad copywriting?
Yes, we offer professional ad copywriting services. Our team crafts compelling and persuasive ad copy that captures attention and drives clicks, ensuring your ads are engaging and effective
How do you measure the success of PPC campaigns?
Success is measured using key metrics such as click-through rates (CTR), conversion rates, cost per click (CPC), and return on ad spend (ROAS). We provide detailed analytics reports to track performance and optimize campaigns for better results.
How do you handle budget management for PPC campaigns?
We work with you to set a budget that aligns with your goals and monitor it closely. Our bid management and optimization strategies ensure you get the best possible return on your ad spend, adjusting as needed to maximize performance.
Get in touch!
